Cross-cultural collaborations
Localisation
China
Hotels and holidays
LocationTrento, Italy
Sector ExpertAnna Pupi
Freelance marketing consultant for international companies in China and APAC
Sinologist and marketing professional Anna Pupi has over seven years of experience as a China market expert. After helping to expand the operations of an Italian digital marketing agency in Shanghai, she now works from Austria. As a freelance cultural mediator and online coach, Anna supports organisations in adapting their international structures with cultural competence. Her expertise spans market analysis, localisation strategies, and developing tourism offerings for European destinations within China's digital ecosystem.Intrigued by questions like…
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