Researcher exploring how media and entertainment interacts with beliefs
As the managing director of the Norman Lear Center (a media-focused think tank at the University of Southern California), Johanna Blakley spends much of her time exploring how media and entertainment interact with our political, commercial, and social habits. A two-time TED speaker, Johanna performs research on global entertainment, cultural diplomacy, multi-platform storytelling, disinformation, entertainment education, celebrity culture, fashion, digital media, and intellectual property law. She is co-founder of the Media Impact Project, which seeks to better understand the role that media plays in changing knowledge, attitudes, and behaviour among individuals and communities around the world.