Website
Insights & trends analysis
wellness
emerging creative artists & talents in Asia
Generational consumers decoding
Beauty
Fashion and Style
LocationParis, France
Macro ExpertJuliette Duveau
Marketing trends in Chinese creative industries and across Asia
Juliette Duveau is the co-founder of The Chinese Pulse, a boutique trend and marketing consulting agency specialising in contemporary China. She previously studied Chinese language and civilisation, business, and marketing, and she specialised in fashion and creative industries at IFM Paris. She started her career in trends agencies with a specialisation in the Chinese market. For 15 years, she has accompanied fashion, beauty, and lifestyle brands on their business and communication strategy journeys. In 2016, she co-created The Chinese Pulse to help brands keep connected and stay highly relevant to the new expectations of Chinese consumers.Intrigued by questions like…
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