image-7c183b6e0ed5a411de396f757c3b92f173ed9799-1440x1800-jpg
Website
Youth culture
Gen Z (born 1997-2010)
United Kingdom
LocationWhitstable , United Kingdom
Cultural InsiderLara Piras

Youth culture expert, copywriter, researcher, and strategist

Lara Piras is a copywriter, researcher, and brand strategist. Lara's expertise lies in creative copywriting, editing, trend and insight analysis and strategy, working with renowned global forecasting companies and brands including Nike, ASOS, adidas, IKEA and Peroni. Lara also writes features on wellness, diversity and inclusion, youth culture and future innovations for titles such as Vogue, Refinery29, and Included Magazine.
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