consumer strategy
brand strategy
culture sociology
startup advisory
LocationNew York , United States
Sector ExpertTariro Makoni
Analysing the intersection of brand, culture, and the consumer
Tariro Makoni’s expertise lies at the intersection of strategy and culture. With a background in economics, sociology, and political theory from Johns Hopkins University, Makoni leverages sophisticated frameworks to unpack and analyze the underlying patterns between fashion, beauty, culture, and interior design against the backdrop of the most pressing global issues today. She has been interviewed and featured by publications such as Vogue, Vogue Business (see her Vogue Business podcast episode on the future of algorithms and shopping), Harper’s Bazaar, The Cut, The Wall Street Journal, Canvas8, TechCrunch, Who What Wear, and Elle.Recent workThe Future of Shopping with Vogue Business
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