As luxury brands adapt to online, maintaining exclusivity is difficult. On UK online outlet Not Just a Label, people trade big names for one-off garments, buying into a subtler form of luxury. But how does it convince people to spend so much on labels they've never heard of?

Technology lets communities form easily and quickly and as a result is unleashing an empowered public on markets, the media and more. From group buying to 'buycotting', people are putting their heads together and voting with their wallets.

Reversing the decline of home economics, women under 30 are taking a break from technology to get crafting. And it's a trend that Brit + Co cater to with a three step approach: content, community and commerce – in that order.

TechShop is a do-it-yourself workshop and fabrication studio that is spreading across America. For $99 per month, anyone can gain access to a wealth of advanced tools and equipment. Its mission is to empower anyone to ‘build their dreams'.