In the late 2000s the future looked bleak for publishing; giant high street booksellers were going under as experts predicted e-readers, e-books and self-publishing would cause the demise of big publishing houses. So what’s happened? How did the industry adapt to remain alive and well?

With one new book added to Amazon every five minutes, the independent bookstores in the UK that haven’t already gone out of business are struggling to compete. By launching a personal, virtual bookshop, Penguin Random House is challenging the internet behemoth at its own game.

Generally, e-reading simply involves tablets and e-books – but a new relationship is developing where literature and online virality are intertwined. Booktubers are broadcasting their favourite reads to thousands of fans. But how has YouTube become a home to bookworms?

College sport is big business in America, with 2.6 million people regularly watching NCAA college matches on TV. Looking to tap into that market, FanAngel is crowdfunded platform which allows users to incentivise their favourite players and teams.