Speed and convenience have become the consumer norm. Since the COVID-19 pandemic, when people worldwide were introduced to instant access to goods and services via apps and digital platforms, the supply and demand considerably grew and splintered. The 'I need it now' culture shows no signs of slowing down, ye...

China may be returning to a state of ‘normality’ following COVID-19, but after spending months in lockdown, certain crisis-time consumer habits seem to be sticking around – one of the most visible being a mass shift to e-commerce. So, how do people want to browse and buy online post-pandemic?

As health anxiety and widespread meat shortages impact China, restaurants are adding more plant-based meals to their menus. With the uncertainty of COVID-19 illness still looming, people are looking to safeguard their health and wellbeing with everyday lifestyle shake-ups.

The Chinese government wants to cut its country’s meat consumption drastically in coming years and while vegetarian and vegan eating hasn’t been particularly popular in China, there are signs that the tide of public opinion could be turning. So how is mock meat viewed by China’s consumers?

Recognising that Chinese shoppers value quality and provenance, Aldi’s Shanghai store is a departure from its usual warehouse-style shopping experience. The design demonstrates how Western-centric brands are catering to local palates by adopting culturally-familiar retail cues.