How important is click and collect? What changes will supermarkets have to make to survive? How will shoppers become even more savvy? And which retailers are the ones to watch? As part of our Expert Outlook 2015 series we speak to three retail experts about the future of shopping.
Jo Allison is the head of content at Canvas8. She has a background in fashion journalism and 15 years of experience working in B2B publishing. A member of the senior leadership team, Jo joined Canvas8 over eight years ago to develop the membership offer. Before heading up the Library, she was an editor at a retail trends consultancy, where she specialised in luxury shopper behaviours. A mum of two and based in Sheffield, away from work, Jo can be found walking in the peaks or hunting down new clothing brands.