How will the growth of self-publishing change the literature we consume? What books will prove popular with teens in 2015? Will internet television change the way we engage with tv and why is Netflix losing its distinction?

How has YouTube killed the Hollywood star? Why are people demanding more flexible TV packages? How have smartphones turned literally everyone into a gamer? And where is virtual reality really heading next?

Listicles, celeb gossip, virals, and vloggers. Nothing works harder to capture and retain our attention than the internet. But if clicks, page views, and ‘likes’ no longer cut it when it comes to gauging how engaging a platform really is. How should we be measuring a brands money-making potential?

We've never been so interested in TV shows - but we aren't watching TV. Instead, we're turning to online video - whether it's Netflix or YouTube. But new technology isn't solely responsible – a wider shift in lifestyles is creating a natural path towards hyper-diversification.