As people spend less time in traditional communities, they’re seeking connections beyond religion and family. Memberships with organisations or brands can create loyalty and boost revenues, but the reasons to join Scientology or Sainsbury’s are vastly different. So why do people become members?

When Amazon unveiled the Dash Button, it seemed like a hoax; a button that could re-stock household items seemed like science fiction. Yet auto-replenishing tech could soon become mainstream as new products appear on the market. What advantages do they offer over subscription models?

People dislike change, often placing a high value on the products they’re used to. But when it comes to the latest smartphone, many will abandon their apprehensions and happily splash out. Canvas8 sat down with Robyn LeBoeuf to understand why people feel the urge to constantly upgrade.

Between Netflix, Amazon, LinkedIn Premium and Dropbox, it can be hard to keep track of every service you're subscribed to. Launched in November 2015, start-up Trim tracks all the subscriptions on your debits and offers a quick and easy way to cancel the ones you no longer need.