While people in India once baulked at the inaccessible price points and inflexible services of insurance providers, they’re now signing up en masse. How did companies in the domestic sector engineer a formula to cater to the diverse needs of this enormous, historically untapped market?
Rohan Kumar is the CEO and co-founder of Toffee Insurance. He is an entrepreneur, product marketer, and senior executive with 18 years of hands-on market entry and commercial strategy experience across mobile, tech, and consumer products.
Jatin Singh is the CEO and founder of GramCover, which brings an innovative approach to insurance distribution in rural India with effective use of technology. GramCover is a fintech start-up that is developing non-subsidised customised crop insurance solutions largely for small-holder farmers.
Sam Relph is a national newspaper journalist and news editor, with more than 18 years as a storyteller across disciplines and continents. He is director of digital start-up The International Freelancer and has reported for many of the world’s best newspapers, including The Guardian, Daily Telegraph, Daily Mail, The Independent, The Sun, Daily Mirror, Sydney Morning Herald, New York Post and New York Daily News.
