Navigating reality has become an almost constant shock to the system. With the ongoing cost of living crisis, wars, political polarisation, and global environmental issues, life’s stresses are becoming increasingly difficult to escape. With individuals and collectives in a perpetual state of disturbance, peop...

Many brands recognise that evoking laughter is a sure-fire way to get people’s attention – but that’s easier said than done. Canvas8 spoke to Caleb Warren, a marketing professor at the University of Arizona, to learn about the difficulties of using humour in ads and how this impacts brand loyalty.

With people spending more time at home, they’re turning to entertainment to break the monotony of the everyday and channel their anxiety into something more hands-on. But can escapism really help people feel more empowered? And how do they want brands to speak to them during a pandemic?

In the middle of a pandemic, Americans are scrambling to keep abreast of the headlines – and stay sane while doing so. How can people stay informed while maintaining their mental health? And what else, besides objective information, can the media offer to those stuck at home?

Though the stand-up scene in India is relatively young, it has been just as male-dominated as in the Western world. But as more female comics take to the stage and gain popularity, they’re using their platform to challenge prevailing stereotypes that resign women to domestic roles.