How are digital worlds reimagining IRL beauty? What do skintellectuals want from brands? And how is emerging tech shifting consumer expectations of cosmetics? In this part of the 2023 Expert Outlook, we speak to three experts about how online and offline innovations are impacting beauty routines.
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One of the world’s leading cosmetic chemists, Ron Robinson set his goal as part of BeautyStat Cosmetics to develop a revolutionary new technology to stabilise active ingredients such as pure vitamin C in his products. He has over 20 years of experience in the beauty industry, working with the likes of Clinique, L’Oréal, Avon, and Hailey Bieber’s Rhode.
Yong-Chin Breslin is a fashion design graduate and self-taught make-up artist working within the fashion, music, and queer industries. She won season four of BBC's Glow Up: Britain's Next Make-Up Star, is a Scottish Bafta nominee for on-screen performance and creative talent, and has a keen interest in the future of beauty and identity.
Manessa Lormejuste is an experienced beauty scientist and product developer who has worked for leading brands such as L’Oréal, Johnson & Johnson, and Beautycounter. A self-proclaimed #girlynerd, her path to this career was derived from a life-long passion for beauty and an academic adeptness for the sciences. She graduated from Rutgers University with a bachelor's degree in chemistry and a master's in personal care science.
Makua Adimora is a behavioural analyst at Canvas8. After completing a bachelor's degree in chemical engineering, she shifted her focus to culture journalism. With a keen interest in music and culture, she has written for the likes of Vogue, Dazed, The Washington Post, and Al Jazeera, among others. In her spare time, she can be found overspending at Superdrug or writing about the new-school hip hop scene in Nigeria.
