How are Americans planning for retirement?
©Tima Miroshnichenko (2021)
REPORT
24 Mar 2023
How are Americans planning for retirement?

The soaring cost of food, fuel, and housing is making a sizable dent in Americans’ pension plans. Canvas8 spoke to eight people from across the US to find out more about how they’re reworking their retirement goals amid economic uncertainty and how brands and employers can assist.

Makua Adimora

Makua Adimora is a behavioural analyst at Canvas8. After completing a bachelor's degree in chemical engineering, she shifted her focus to culture journalism. With a keen interest in music and culture, she has written for the likes of Vogue, Dazed, The Washington Post, and Al Jazeera, among others. In her spare time, she can be found overspending at Superdrug or writing about the new-school hip hop scene in Nigeria.

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