How 'girl dinner' began to boom on TikTok
REPORT
30 Aug 2023
How 'girl dinner' began to boom on TikTok

‘Girl dinner’ has emerged as one of the most impactful TikTok eating trends, as people seek authenticity online and ditch rigid expectations of what mealtime should be. What does the success of ‘girl dinner’ say about our eating and social media habits and how can brands tap into this consumer base?

Laura Ligos

Laura Ligos is a registered dietitian who resides in Albany, New York. She believes in a food-first approach and focuses on optimising the health and wellness of active women. She started her own private practice and brand, The Sassy Dietitian, to help those looking to improve their relationship with food and optimise their overall health without restrictive diets.

Melissa Mitri

Melissa Mitri is a registered dietitian-nutritionist, weight-loss expert, and content writer for health and wellness brands. In her virtual private practice, she specialises in helping women lose weight in a sustainable way. Through her writing, she helps create content that is engaging, evidence-based, and drives consumers to take action to improve their health.

Meehika Barua

Meehika Barua is a freelance journalist covering lifestyle, social issues and culture. She has written for Vogue, Cosmopolitan, The Guardian, The Washington Post, Tatler, The Spectator, Glamour, Business Insider, Elle, The Independent, Allure, Al Jazeera, Harper's Bazaar, Grazia, among other publications. She has been nominated for various awards such as the Journalist of the Year award for Asian Media and The Rising Stars Global Award for achievement. She won the Journalism Now Scholar competition by Thomson Reuters in 2018.