Marianne Eloise is a journalist and commentator on neurodivergent issues. She has written for publications including The Cut, 

Liz Hunter is the director at Money Expert.

Natalie Hitchins is the head of home products and services at Which?

United Kingdom

Home and Relationships

Shopping

Mental Health UK

Institute for Government

The Guardian

Retail Gazette

Consultancy

Finder

Interview with Liz Hunter conducted by author

Money Expert

Interview with Natalie Hitchins conducted by author

Scottish Grocer

Sky News

The cost of living crisis in the UK had a significant impact on Christmas 2022, but as financial situations have failed to improve, 2023 is seeing continued constraints. More Britons than ever are looking to cut down on essentials and luxuries like gifts and food, so how can brands adapt?