Welcome to the Gen Z wellness revolution
REPORT
25 Jan 2024
Welcome to the Gen Z wellness revolution

Attitudes to wellness among Gen Zers have shifted away from material gain and aesthetic self-optimisation and towards a desire for emotional and spiritual fulfilment. So how are they incorporating such needs into daily life? And what’s the health and wellness industry doing to adapt?

Griff Williams

Griff Williams is an accredited meditation teacher with the British School of Meditation and the founder of MindEasy. His experience in the realm of wellness and spirituality has given him a front-row seat to the shifting trends across generations.

Aine Rock

Aine Rock is a dedicated Integrative life coach with a diverse set of certifications, including meditation instructor, high-performance coach, breathwork facilitator, reiki master, and yoga instructor. Rock inspires and empowers individuals on their journey to self-discovery and wellbeing. Her expertise extends to the evolving wellness landscape, making her a valuable resource.

Meg Walters

Meg Walters is a UK-based freelance writer who specialises in entertainment and pop culture. She has written for publications including GQ, Glamour, Stylist, Refinery29, The Daily Beast, Vulture, and others. She specialises in covering how film and TV shift alongside larger cultural trends and generational culture gaps.