The role of fans is evolving, with modern superfans becoming amateur detectives. These sleuths obsessively seek intimate knowledge about their idols, decoding clues in art and media. Fueled by social media and celebrity marketing, the trend has transformed fandom into an investigative pursuit.
Dr. Holly Schiff is a clinical psychologist licensed in Connecticut, New York, and Rhode Island. She was awarded a Doctorate of Psychology in School and Community Psychology from Hofstra University and earned her bachelor’s degree from Fordham University, majoring in psychology with a minor in sociology and pre-law advisory.
Dr. Michele Leno is a licensed psychologist practicing in the US and a pop culture expert. Having trained at the Michigan School of Professional Psychology, she received her doctorate at Saybrook University in California and has a special interest in pop culture and the impact of social media on mental health.
Jenny Flora Wells is a US-based holistic therapist, licensed social worker in Ohio, and associate clinical social worker in California, focusing on managing trauma and post-traumatic stress disorder (PTSD). She regularly works with clients in the entertainment and creative industries.
Meg Walters is a UK-based freelance writer who specialises in entertainment and pop culture. She has written for publications including GQ, Glamour, Stylist, Refinery29, The Daily Beast, Vulture, and others. She specialises in covering how film and TV shift alongside larger cultural trends and generational culture gaps.