Jeremy Sampson on the future of sustainable tourism
REPORT
22 Nov 2024
Jeremy Sampson on the future of sustainable tourism

While there’s growing awareness of the impact of tourism on the environment and local communities, there’s also a widespread lack of truly meaningful action to address it. Canvas8 spoke to Jeremy Sampson to understand the role businesses can play in building a solution.

Jeremy Sampson

Jeremy Sampson is the CEO of The Travel Foundation. With more than 15 years of experience in the travel sector, Sampson specializes in fostering economic equity for destinations and businesses, as well as advancing climate action. He also co-authored the UN Tourism’s Glasgow Declaration on Climate Action in Tourism.

Bailey Bellingy

Bailey Bellingy is a behavioural analyst at Canvas8. After completing a BSc in social sciences, she joined the world of cultural insights. Throughout her degree, Bailey gained experience across social research methods, focusing on sociology, gender, and race studies. With experience on a range of qualitative projects, her practice focuses on incorporating diverse narratives. Outside of Canvas8, she can be found stocking up on Glossier or browsing Jane’s Patisserie for recipes.