Slow travel is making a comeback for speed-saturated Gen Zers and Gen Yers. With their nostalgic luxury and nods to sustainability, luxury sleeper trains are a perfect way for them to engage with this holiday trend. How could a slower, more considered approach work for other brands and industries?
Samy Ghachem is the general manager of the upcoming luxury train service La Dolce Vita Orient Express, which will launch in Spring 2025 and offer routes through Italy. Samy previously served as managing director for Le Sereno Hotel in St. Barths and Il Sereno Hotel on Lake Como.
Lulu Townsend has been The Hotel Guru's marketing and communications director since 2019. She began her own boutique hotel marketing brand in 2002 and has written for several magazines, including House & Garden, Suffolk Magazine and Dossier Magazine.
Anna Evdokimou is a freelance lifestyle journalist. She is deputy editor of Living360, an online destination for lifestyle and wellness content, and can also be found regularly contributing to national newspaper publications including The Telegraph, Evening Standard, and The Guardian. She also offers copywriting services to brands and blogs and has covered several topics including travel, marketing and finance. Anna studied English Literature and Philosophy at the University of Nottingham.