As part of its 'Where Will Happiness Strike Next?' campaign, Coca-Cola Philippines arranged to bring some of the 11 million overseas Filipino workers home for the holidays, and captured the event in a supposedly inspirational film.

Brands want people to interact with their products and services - because interaction can take on value as an alternative to traditional currencies - and they're constantly searching for the best exchange rate. But what's in it for consumers?

New pressures imposed by the social wave of digital innovation are changing attitudes to solitude, which has been largely neglected as a positive lifestyle choice.

People are seeking tools to better manage their social life. A new Facebook calendar helps people swerve their friends and family by generating believable excuses. With attitudes to social media changing, what are the new opportunities for brands?