From the subtle hints at bisexuality fromGTA Vprotagonist Trevor Philips to the option to date both men and women inKim Kardashian: Hollywood, gaming is increasingly considering LGBT players. Atari is contributing its own game to the movement with gay pride social-simPridefest.

In a connected world, people are watching more closely what they say and who they align with. As issues of representation and diversity come to the fore, how is the new political correctness changing the way organisations communicate?

Nearly 70% of US mobile gamers are women, but they're underserved. Ungendered or male-oriented games dominate. Celebutante simulatorKim Kardashian: Hollywoodis disrupting the market with more than a million downloads in the first two weeks, but what’s caused this game to skyrocket to the top of the App Store?

The word 'gamer' might make you think of teens in darkened bedrooms. In reality, over 60% of all American gamers are adults, and the average gamer is a 30-year-old with a job and family. But why do we play games beyond childhood? And is the way we play as adults any different?