Research has found that 65% of global online users across 60 countries intend to buy a car in the next two years, with an "emotional love of driving" being the main reason behind this. But with less and less people applying for a driving license, is car ownership only a dream?

Despite only 400,000 of over one billion cars on the road today being electric, there is growing interest in electric cars - 40% of luxury car owners in the UK would consider buying one. But crucially, they would only do so if their driving range was improved.

The global premium and luxury car industry was worth €319 billion in 2013. As Audi, BMW and Mercedes compete for market share, can Mercedes' Predictive User Experience – which accurately predicts the driver’s behaviour and adjusts to their preferences – put it on top?

Chinese people are going online to buy anything from handbags to cars. In 2013, the value of the country’s e-retail was $300 billion. The automotive industry is embracing these changes by being creative in their e-commerce strategies.