Allergen – a manufacturer of Botox – has conducted research that reveals underlying shifts in attitudes to plastic surgery, as the trend towards ‘looking dramatically younger’ falls out of favour with women. So what’s taking its place?
Women over 45 account for 41% of spending on cosmetics and toiletries. For these women, beauty is an investment, and they are prepared to pay for it. But the majority of products fail to target the issues women face as they grow older. So just what are beauty brands missing?
The over-50s hold a whopping 80% of the UK's wealth, and British women in their 50s spend £7 billion on clothes. While some fashion brands are starting to court the older shopper, many more are leaving these women frustrated by a lack of desirable, comfortable clothes on the high street.
With 350 million photos uploaded to Facebook every day, people are creating and looking at more images of themselves today than at any other point in history. And as our lives become permanently on display through the growth of social media, it’s changing how we see ourselves.
Real Self is a social network for people who are considering, or have already had, cosmetic surgery. The site allows users to share personal stories, progress and even before and after photos, allowing them to crowdsource answers on an otherwise intensely personal subject.