Millennials are using technology to scale movements offline and online, says the author ofFast Future: How the Millennial Generation is Shaping Our World. He argues that they use their consumer power to make companies more socially responsible.

Sara Diamond talks to Canvas8 about technology, politics and ideas of global/local. She discusses Canada's ties to documentary, the importance of enabling self-representation and Twitter's opinion-forming role at the recent G20 summit.

People are willing to show support for social causes – provided they don't have to do much - and brands are finding new ways to tap into the strength of the herd. By re-engineering menial actions – from buying body lotion to having sex – there are ways to reward everyone.

As the number of charities and non-profits increases, people are being hit by 'causes' on all fronts. Cutting through 'cause overload' means starting a movement people can really support, and for businesses, this means thinking more like a non-profit.