Push for a pizza, swipe for a cleaner and tap for a taxi. The rise of apps like Uber is facilitating the culture of ‘I want it, and I want it now’. For digital-savvy city-dwellers from London to Beijing, everything you need – from your dinner to a ride home – is just an app away.

Aimed at parties and corporate functions, Boston-based Drizly aims to deliver alcohol to your doorstep in under 40 minutes. After receiving £2.5 million in funding, and with a host of competitors across the US emerging, the race towards delivering 'on demand' alcohol is on.

No one wants to wait. Whether it's for a pair of shoes you need for later tonight, the latest HBO series or a mechanic to fix your dodgy exhaust. On-demand is the new norm. For taxis, there’s Uber, for takeaway, there’s Just Eat, and now, for groceries in the US, there’s Instacart.

The average smartphone user spends more than 30 hours per month using 27 different apps. One to book the cleaner, one to order prescriptions, and another to get fresh veg delivered. Is on-demand becoming more hassle than its worth? Alfred wants to manage your accounts and commitments, and be a 21st century butler for all.