While many American fast food chains have set up shop in India, reinventing themselves in the process in order to appeal to local tastes, Domino’s stands out as a brand that’s gone one step further. Carefully balancing local tastes with the Western flavour that people associate with pizza, Domino’s has engineered a 72% slice of the market.

The UK restaurant scene is changing, with casual dining replacing traditional high-end restaurants. Following the rise in popularity of street food, upmarket fast food and quality casual dining, people no longer look for attentive service and extravagant interiors.

In a high-pressure culture, traditional routines are dissolving as people look for services that fit around their schedule. Voodoo Ray’s fuses a premium pizzeria with cocktails, music and dancing until the early hours.

Australians visit fast food chains like McDonald’s and Subway four times a month on average. The strongest motivations are price and convenience, mentioned by two thirds of the population, while only 8% said taste encouraged them to eat ‘junk food’.