Signal4 Nov 2015
Danio gets men to share a 'hunger cry' for yoghurt

Men, prepare your #HungerCry. Danio has arrived to bring yoghurt to the masses with a new campaign targeting male consumers. Featuring an interactive vending machine that dispenses yoghurt in exchange for deafening 'hunger cries', the brand intends to solve snacking conundrums.

Danio gets men to share a 'hunger cry' for yoghurt