While fashion houses like Saint Laurent typically opt for techno DJs at shows, Burberry has traditionally taken a more reticent approach, promoting and playing acoustic music from young Brits. Now, the UK fashion house is partnering with Apple to curate a branded channel on Apple Music.

For a generation that are saddled with student debt and that are too skint to buy a house, personal finance can be confusing and stressful. In a marketing move that taps into Gen Y’s love of the podcast, Umpqua Bank is starting some valuable conversations about cash.

In late 2015, The Message knocked podcast royalty This American Life off the top of the iTunes charts. The eight-part series – from GE – attracted over a million listeners, becoming the most successful branded podcast to date. But why were people tuning into what’s essentially a long-form ad?

Averaging 2.2 million listeners per episode, NPR’s Serialpodcast is not just a cultural phenomenon, but a game-changer for a formally underappreciated medium. But why has the story of a 1999 murder in Baltimore struck such a chord? And what is it about the lure of audio that’s driving a talk radio revival?