Signal24 Jun 2016
Unilever vows to get rid of sexist ads

It's well known that ads can be sexist; 'spin and grin' shampoo commercials and Protein World's ‘Beach Body Ready’ posters are prime examples. But new research has found that sexism is even more subtle than we might think. In reaction, Unilever has vowed to get rid of sexist stereotyping in its campaigns.

Unilever vows to get rid of sexist ads