With numerous monthly outgoings, setting money aside for your later years can be difficult. This problem is particularly acute in Brazil, which has one of the lowest rates of retirement saving in the world. In fact, they aren’t saving much in general, and there's space for services to change that.

With an unsteady economy and stagnant wages, times are tough in Brazil. People are already cutting back on eating out and drinks at the bar. And now, as rent prices soar across the country, more Brazilians are having to fork out the majority of their income to keep a roof over their head.

Consumer banks are racing to leverage social media and win over younger customers. But with 44% of Gen Yers believing that banks don’t understand them, they’ve had little success. In Brazil, Banco Original – for ‘people who don’t need banks, but need banking’ – is about to show them how it’s done.

Americans are bad at saving, but considering that 57% of them play the lottery, it’s not due to a lack of money to save in the first place. The Long Game is a mobile app that wants people to feel excited at the prospect of building a nest egg in the same way they would when buying a lottery ticket.