Want to be part of an evolved and envied elite that’s highly educated, successful, prosperous and enjoying great sex? Simple – don’t have kids. Birth rates amongst 20-something Americans are at their lowest ever and the ‘childfree by choice’ demographic is wealthier, healthier and happier. But why?

First Response is giving women something to do in those anxious three minutes while waiting for the result of a pregnancy test. Its internet-connected kit pairs with an app that offers up personalised content based on the potential mother-to-be's mood as she waits.

Technology at home and work plays a major role in sedentary lifestyles – but could it also provide a solution? Younger generations are embracing mobile apps and smart devices to monitor their physical condition, and their approach to nutrition and fitness is evolving the definition of ‘health’.

We’re now constantly connected – the average person checks their phone 150 times a day – but it’s an unwanted burden for many. Canvas8 spoke with cyborg anthropologist Amber Case, author of Calm Technology, to understand the importance of designing tech that respects people’s limited attention.