With the music festival market becoming saturated, organisers are having to think up more creative ideas to stand out. Firefly Music Festival in the US is creating a buzz by allowing attendees to vote on everything from performers, to food, to accommodation.

Music fans may not buy as many albums as they used to, but they’re still supporting their favourite artists and discovering new ones via festivals and services like Shazam. In the second of our two-part series we explore how live music and data mining are shaping the future of the industry.

You can stream the latest series of The Walking Dead via Netflix, and listen to Prince’s new albums via Spotify. In today's connected world, people subscribe to services for music, films, food and even fresh pants. And now Jukely is bringing the model to live entertainment.

A new report has revealed that music merch sales in the US are growing at twice the rate of the rest of the licensed goods industry. As music artists become ever-more ingrained in popular culture, people are increasingly buying into their merch to signal their affiliation with esteemed acts.