Gen Yers spend five days a year browsing food images on Instagram, and 30% would avoid a restaurant with a weak Instagram presence. Instagram is key not just for discovering restaurants, but for enhancing the experience of eating at them, too.
Salt may be on many people’s dietary blacklists as they seek to avoid cardiac incidents, yet that’s not stopped Spanish brand SoSo Factory from opening its first specialist store dedicated to the stuff. With the public increasingly health-conscious, what’s behind the popularity of gourmet salt?
FromBake Off’s beautiful buns to Instagram foodies posting pictures of their plates – digitally enhanced images of divine-looking dishes are everywhere. Professor Charles Spence, who studies visual hunger, explains to Canvas8 how these images affect our appetites.
Can our eating habits represent our identity? We sat down with Eating right in America author Charlotte Biltekoff to discuss how what we eat aligns with our aspirations and ethical codes, and our shifting perceptions of health.
Unicorn Frappuccino: an eye-grabbing, sour tasting treat
case study·
28 Jul 2017
Starbucks sparked an online frenzy when it launched the limited-time Unicorn Frappuccino, a sugary drink that changed colours with the swirl of a straw, drawing social media-obsessed Gen Zers. But with many consumers disgusted by its taste, has the coffee shop giant gone too far for Insta appeal?