Who are the most effective influencers on social media? How can humour help people talk about tough topics? What can tech brands do to help people break free of their echo chambers? And how are digital interactions being made to feel more intimate?

What do Margaret Thatcher and Donald Trump have in common? Both have been held responsible for boosting the sales of UK-based, satirical news magazinePrivate Eye. Because people of all generations know that when times are tough, it’s good to have a laugh.

In the 24 hours following the attacks on Paris, 4.1 million people marked themselves ‘safe’ on Facebook. It prevailed as a practical tool for the masses; a way to alleviate worry and spur a collective sigh of relief. But is Safety Check simply a helpful feature or yet another way to perpetuate fear?

Hurricane Irma has spurred Airbnb and its hosts into action. After a call to arms by the site, people are offering their properties for free to house those fleeing the disaster. The tech company's gesture simultaneously provides relief in a crisis situation and helps to humanise the brand.