The jewel of choice for Audrey Hepburn, Princess Diana and Grace Kelly, pearls have long been associated with elegance and sophistication. But Japanese jeweller Mikimoto is highlighting their individuality to convince luxury shoppers that pearls can be cool too.

Engagement rings have been a staple of the wedding industry since the ‘30s. But Gen Yers aren’t so willing to splurge on this diamond-encrusted symbol of commitment. A generation notorious for prioritising experiences over material possessions, they’re investing more in the wedding itself.

Current jewellery trends include dainty bracelets, rose gold rings and metallic feathers on the upper arm, foot and neck. But in some cases, there’s no real jewellery, just fake tattoos. Brands like Orelia have seen demand for their ‘fakies’ soar, but what’s the appeal of something so temporary?

The Tiffany & Co. brand is iconic. Its blue packaging is instantly recognisable and its heart tag bracelets are coveted by women of all ages. But could logo fatigue be behind falling sales? A new line sees a delicate ‘T’ replace the old logo. Has discretion become the ultimate mark of distinction?