Many people say they would love to learn a new language, but it can be difficult and time consuming. But in light of recent events such as Brexit, Britons are recognising the importance of such skills – with around one in five saying that learning a new language is one of their New Year's resolutions for 2018.

Many of us absorb new skills and knowledge better by 'doing' rather than just watching, but attempting to speak a new language can be more than intimidating. Virtual reality app Mondly is making use of VR’s intrinsically immersive nature to make language learning less embarrassing.

With it’s reported 120 million users, Duolingo is the most popular language learning app. But interactions with a screen can only get you so far. Chatterbug combines scripted learning and video sessions with native speakers to get people more comfortable with chatting – and making mistakes.

The English language is constantly shifting, with merging communities and tech making it evolve faster than ever; 86% of British parents think teens speak a different language on social media. So how can brands use words, emoticons and colloquialisms to better communicate with their audiences?