Organic produce might only make up 1% of China’s food market, but that figure has tripled since 2007. After years of food scandals saw the country named the world’s worst violator of food regulations, an increasing number of consumers are going organic for peace of mind.

China loves salt. Chinese people eat more sodium and salt than nearly any population in the world – even though they’ve been cutting back. Consuming 9.2 grams every day, it’s almost twice the level that the World Health Organisation recommends and it’s causing serious national health issues.

Building on a traditional diet that promotes an ‘eat little and often’ approach, snacking is a natural fit in Chinese food culture. But Western brands haven’t had a smooth ride catering to domestic tastes. How are attitudes to snacking changing? And what do people want to eat between meals?

Breakfast in China is nothing like it is in the West. Eggs, cereal and fresh fruit hardly ever appear on the menu, instead bland soups and dumplings are slurped down. But just as China has come around to buying Western luxury goods, is there a place for coffee and bacon on the Chinese breakfast table?