Commuting is a hassle; being stuck in a crowded carriage with a stranger's backpack in your face isn’t the ideal way to start your day. Now, as Aussies grow increasingly frustrated by their journey to work, they’re starting to look for alternative ways to travel during rush hour.

From waiting for the train to getting stuck in a traffic jam, getting around can be a hassle – over a third of Aussies say their commute is the worst part of their day. And with research finding that transport costs are up to $700, many are looking for new ways to get from A to B.

According to research from the Institute for Employment Research (IAB), the average distance that German commuters travelled for work rose by 21% between 2000 and 2014. As people adapt to longer journeys, brands have the opportunity to help them make the most of their downtime.

Ford has announced that its shuttle bus service, Chariot, will begin to operate routes in some of London's most underserviced areas. The initiative shows how a commercial brand can aid isolated urbanites, providing an essential service when the public infrastructure can’t.