In the US, the fast food industry is under an unprecedented amount of pressure from fast casual chains and increasingly health-conscious consumption. How has Burger King’s Mac n’ Cheetos – a Frankenfood snack of fried cheese sticks dusted in Cheetos flavouring – gained success in this tough market?

The choice between an orange juice or a lime and soda for people who aren’t drinking alcohol could be about to end thanks to Seedlip – a brand that has created a range of distilled non-alcoholic spirits. As more people go ‘dry’, brands are paying more attention to their soft-drink offerings.

From unicorn frappuccinos to frankenfoods from fast food chains, foods where the visual appeal is prioritised over taste are becoming increasingly common. Tapping into this taste for multi-coloured foods, alcohol brands are stocking shelves with pink spirits.

Taking eye-popping drinks to new heights, Starbucks is debuting a colour-changing coffee in Asia in a move to court younger people. The visually appealing drink, called the Butterfly Pea Lemonade Cold Brew, uses natural extracts from the butterfly pea flower native to Southeast Asia.