Chai drinking is a ritual, and 30% of Indians drink four cups a day. Indian tea-retailer Chai Point is using cloud computing to deliver hot tea in under 30 minutes, catering to a growing smartphone user base, and urbanites with disposable income and a penchant for flexible and fast food.

As the largest producer of tea in the world, the drink has dominated the Chinese market for years without much change. But as new players are experimenting with the beverage, cheese tea is emerging as a way of getting young consumers into tea-drinking sooner.

The links between spirituality and beauty are getting even more pronounced. Fresh's new Lotus Mask draws from Buddhist ideology and encourages the user to practice mindfulness while using it. What can this launch tell us about changing attitudes towards wellness?

Millions of Indians are routinely prescribed psychotropics for mental health issues, but biomedical treatment exists alongside the country’s distinct traditions of Ayurveda and homeopathy. How is Bengali culture shaping – and clashing with – biomedical approaches towards mental health?