When cancer charity MACMA found that 67% of women don’t check their breasts, it aimed to create a viral ‘how-to’ guide. But as Facebook and Insta remove images of women’s nipples, how could it show a self-exam if it couldn’t even show a pair of boobs? It found a loophole – use 'moobs' instead.

From addresses to bank details, people share a lot online – and it’s a worrying prospect given that millions of people have had their identities stolen. But what if your medical history were to be shared online? Google is assuring Brits that it can be trusted with their data.

With GP appointments increasingly hard to get, digital consultations are being hailed as a way to ease the pressure on the NHS. But would people feel comfortable talking about their medical problems through a screen? Canvas8 spoke to 20 Britons to discover how they’d prefer to reach their doctor.

Among fair-minded Britons, universal healthcare stands for much more than just medicine – it represents social justice. A study has shown that more than half of UK adults consider the NHS to be the social institution they take the most pride in, outranking the military and the royal family.