Only 21% of British people have insurance for their mobile phones, with the majority being put off by what they see as hefty costs. But while many aren't bothered about the item itself, it's the loss of photos and data is considered to be more of a potential risk.

As US Gen Yers balance planning for the future with current economic challenges, a Prudential study is shedding light on the how they envision the future. As the world becomes more connected, anxieties about the Internet of Things mean they're looking for new solutions to privacy problems.

Young adults are not engaged with insurance, and that’s not surprising given that only 34% of Gen Y customers have had positive experiences with their insurer. So how can these companies better engage their young clientele? And what do Gen Yers expect when they purchase a policy?

How many cigarettes do you smoke? How long have you owned your smartphone? Honesty may be the best policy, but many people scrimp when it comes to insurance. Lemonade is a fintech platform that aims to inspire trust from both the insurer and customer through behavioural economics.