A fish and chip shop in Yorkshire has launched a Mandarin menu and website in order to better serve the hundreds of Chinese tourists it attracts every week. The move makes the classic British meal more accessible to travellers, helping them to feel welcome in the country.

How are Gen Yers redefining the 'Chinese dream'? What are young and wealthy travellers looking for when they head abroad? And how is a homogenous society diversifying? This Cultural Snapshot uses local stats and case studies to explore behavioural norms shared by Chinese people in 2018.

Travelling to Paris is often a romantic adventure, but Chinese tourists carrying large amounts of cash make themselves targets for muggers. The Galeries Lafayette group will allow people to pay via WePay, making shopping in Paris more convenient and safe.

Selling to China from elsewhere no longer necessarily requires heavy set-up costs and local product registration. Yet it still requires a close understanding of Chinese consumers, how they select products and what makes them tick. So how is e-commerce helping brands to be successful?