We’re now constantly connected – the average person checks their phone 150 times a day – but it’s an unwanted burden for many. Canvas8 spoke with cyborg anthropologist Amber Case, author of Calm Technology, to understand the importance of designing tech that respects people’s limited attention.

Research shows that users of voice assistants have fewer concerns about data privacy, especially if they trust the brand manufacturer. Critics argue as a result, we've sold our digital souls to the big tech devil, but this presents an opportunity for brands that place privacy at the heart of their offering.

User confidence in social media giants has been plummeting in the wake of data privacy scandals and the rise of ‘fake news’. As a result, many are choosing to connect with like-minded individuals in micro-spaces that they believe can offer better security and a sense of community.

Google is launching a home-focused smart speaker, launching in summer 2019, which will include a hardware switch to turn off the microphone and camera functions. This will allay people’s privacy concern within domestic environments when incorporating smart devices into their lives.