Oxfam’s Second-Hand September campaign encourages people to resist buying new clothes for 30 days. As people grow frustrated with the issues around fast-fashion, second-hand retail is booming, leaving room for brands to help shoppers make eco-friendly decisions.

As fast fashion begins to fall out of favour due to mounting ethical and environmental concerns, the market for second-hand clothing is surging. But how exactly can buying pre-loved apparel help people live more sustainably? And what other factors are fuelling the resale segment?

How can a luxury brand capitalize on the growing demand for second-hand fashion? By joining up with a company already comfortable with the ins and out of resale. Through its collaboration with Grailed, Ralph Lauren is directly engaging streetwear aficionados with a range of rare vintage garments.

UK shoppers are turning their backs on fast fashion outlets, as charity shops such as TRAID grow in popularity. Despite UK fashion consumption being at an all-time high, British consumers are slowly turning on to the negative effects "fast" consumption has on the environment.