Fashion house Prada and sportswear label Adidas have teamed up to produce a limited edition sneaker and bag. The collaboration between the two superbrands plays on streetwear's popularity as young luxe shoppers blur the boundaries between high and low culture.

With fashionistas favouring utility and novelty over the flashiness of yesteryear, it would seem that days of the ‘It bag’ are over. What does the popularity of micro bags, convertible totes, and tech-enhanced backpacks reveal about people’s changing expectations of this everyday accessory?

In the past, luxury shoppers likely would never have boasted about using a plastic bag, but status symbols are changing within the luxury landscape. Increasingly, people want to flaunt their eco values, and Anya Hindmarch’s sold-out bag created from recycled plastic bottles lets them do just that.

How is streetwear changing the world of fashion? Why are people gravitating towards pre-owned luxe? And what’s compelling brands to get creative with influencers? In this part of the 2020 Expert Outlook, we speak to three experts about the evolving shopping habits of high-end consumers.