As people come to expect a more human approach from brands, Netflix is using Twitter to converse in, and create, cultural moments. Want to figure out how to nail engagement? Netflix’s Twitter account, which is full of pithy memes, in-jokes, and witty repartee, will show you.

Taking a step beyond face filters and Bitmojis, Snapchat has launched ‘Here For You’, a tool dedicated to mental health support. With social-media related mental health issues on the rise, users will likely be thankful for intervention from their most frequented apps.

Video calls may have helped to ease isolation during lockdown, but it’s not just humans that can provide a sense of connection. Canvas8 spoke to social psychologist Dr. Elaine Paravati Harrigan to understand how people are fulfilling social needs with or without others.

A UK study has found social media users are more likely to eat food that they think their friends are also eating. The study is particularly relevant when it comes to young, impressionable social media users, with implications around how brands can ‘nudge’ healthy eating habits on platforms they frequent.