Catering to the hyper-exclusive experiences that HNWIs crave, Rolls-Royce is launching a digital membership that includes private performances by the New York Philharmonic Orchestra. As luxe products become accessible, brands have to think outside of the ordinary to maintain loyalty.

It’s well-established that people place more value on things they’ve helped create, but that doesn’t mean everyone will appreciate a custom t-shirt in the same way. Canvas8 spoke to Dr. Anne-Kathrin Klesse, an assistant professor of marketing, to learn how self-image impacts personalisation.

With 68% of people globally projected to live in cities by 2050, transport networks are expected to struggle moving urbanites around safely and quickly. As congestion soars, some HNWIs are taking to the skies in ‘flying taxis’, but could they provide a viable solution to commuting woes?

As the UK emerges from COVID-19 lockdown, public transport capacity is set to be severely limited to reduce the risk of further infection. But is a surge in private car journeys inevitable? Or could the post-pandemic world present a new opportunity to encourage greener, healthier commutes?